Displays, man. I love em’. I just came back from Portland, where I drank IPAs and visited Powell’s City of Books, the largest Independent bookstore in America. My takeaway from Powell’s was not how many books they have, but how many displays they have. They have a ton. Not only in the main areas, but even in the back areas. Almost every large bookshelf had physical displays on the endcaps, whether it be “featured” of “staff picks” or whatever. I would have appreciated them more if my 3-year-old son wasn’t having a fit, but that’s another story.

Working on the Reference Desk, we’ve all gotten this phone call: “I heard this book on NPR…forgot the title…it was about housing in America…” Now I’ve talked about my book display philosophy elsewhere, but I had a sneaking suspicion that a permanent NPR book display would do very well at my library. So, although these displays are a lot of work on the front end –  build the table, create the location, find the books, add the stickers – I gave it a try.

NPR book display

I was right.

Four months ago, I placed 48 books on the display and began tracking them via CollectionHQ “Experimental Placement”. Four months later, those 48 books have generated 323 circulations (including renewals), which is as successful as any display we’ve ever done. But that number – 323 circs – is only the tip of the iceberg. I’ve added several books since then, feeding it like a bonfire really. Today, although the physical display only holds about 50 books at a time, there are currently 265 NPR books in our system, 210 of which are checked out, generating circs and renewals as we speak. That means 79% of that collection is checked out, which probably means the turnover rate (circ/books) is insane (well over 6, according to the experiment). As a comparison, our other highest performing collection is the “New Books” section, which has 50% checked out at any given time. Urban Fiction and Graphic Novels are around 25%.

People love popular displays, but they also love carefully curated and interesting displays. People want recommendations from people they trust. Librarians, for example. That’s why “Staff Picks” are a slam dunk and that’s why our Library Reads display is popular. NPR is essentially the same concept – expert picks from author interviews that make the books come to life. Indeed, my personal reading list has expanded!

Logistical FAQs
What does the catalog say for these books? “On NPR Display”. In our ILS, we give them a special location, so everyone knows where they are – especially for patrons. It’s work, but I think it’s worth it.

How do shelvers know where to put them? The ILS says “DISPLAYNPR,” but we also put a small sticker on the spine. The sticker tells the shelver what display it goes on. There are alternative ways to do that.

How do you get the list of NPR books? RSS feed that goes into my Outlook mail every day, into a special folder actually. See NPR’s books site. Tracking the books down is a bit of work, no doubt. Sometimes they are in Cataloging, On Order, checked out, or in the stacks. Luckily, I can do most of this remotely, from my desk.

What happens when the display gets too full? This happens, but not as frequently as you might think.

 

 

LL&F on Flipboard

Kevin King —  August 9, 2017 — Leave a comment

Flipboard_logo.svgMany times during the week, I discover a great article online relating to leadership that I want to read. More often than not, I’m not able to read it right away or want to save it for later. When this happens, I “flip it” into the Library Lost & Found Flipboard Magazine, which is available to anyone to peruse. The magazine contains almost 400 great articles that can help you become a better leader.

It’s 2017 and the website of every single library in the country suffers from the same old, cruel, schizophrenic, UX nightmare dichotomy: the website and the catalog, the website versus the catalog. Two products, two experiences, two silos, two staff members behind them. Both are wannabees. The website is almost a catalog, and the catalog is almost a website. And together they are redundant, cluttered, confusing, and pointless to patrons.

The first library to figure out a true single user experience – that is to say, a real website – gets Library of the Year.

Scratch that.
Library of the Decade.

I truly believe that. We have come a long way, but we need to jump this hurdle. Our online presence – specifically the home page – is now more important than ever, more important than our physical space. With eBooks and eAudiobooks integrating into Search (sort of), with various providers like Overdrive, Hoopla, 3M, and Zinio – all of which are confusing to patrons; with online articles (if you can find them), online registration, online room booking, and online programs (and don’t get me started on online library cards which still don’t exist)….

Yeah, the website matters.

So who will be the first library to stop using the word ‘catalog’ – to eliminate the concept from our consciousness? I know the obstacles are huge, but who will be the first library to make the commitment and priority to fully integrate the search experience into the home page. Like this:

search_1

Who will be the first library to figure out a seamless “my account” feature of the website, where a patron doesn’t have to log in twice, where a patron is automatically logged in (like Facebook), and where a patron can see all their checkouts simply by hovering over the My Account icon, like this:

My account_1

Recently our library did a UX Study on our website and catalog. My interpretation is this: people go to the website to find books, place holds, check their account. That shouldn’t be a surprise. Let’s embrace that. Who will be the first library to transform the homepage into an Amazon experience? With gigantic book covers, curated lists, staff picks. Browse, click, hold – as few clicks as possible. Like this:

Home Page_1

How Do We Get There?

  1. Open Source ILS
    Currently, none of the ILS products, catalogs, or so called discovery layers allow for a real website. I’ve seen impressive library sites, but nothing close to modern. The ILS – the soul of the library – is probably the fundamental roadblock. We cannot make a product do something it can’t. Therefore, an open source ILS like Evergreen might be the only option – although I’ve heard very promising rumors and mockups at my library that we can do it with Sirsi’s ILS. Or, even more radically, I wonder if a library could build a completely original ILS from the ground up, designed specifically by a library for a library? Yikes: is that naive of me?
  2. Library Consortium or Collaborative Design
    Clearly building an ILS or Catalog from the ground up is a giant project, requiring several years and millions of dollars. One way to mitigate that is by joining up with other libraries, or state-wide collaboratives, or getting grants from the government. The best example of this is the amazing discovery layer created by a Colorado team called Pica, which looks similar to an Amazon experience (but it’s still just a catalog, not a website). Our library almost got it. The downfall with collaboration is that technology designed for many libraries tends to get watered down. They want to be everything for everyone and thereby become clunky to everyone.
  3. Budgets Reflect Priorities
    We’ve heard that phrase before, but it’s true. If libraries really want to do something, they will find a way. If libraries need to hire a team of web developers and designers, they will find a way to fund it. How important is this? That’s the question. And with all the other priorities we are committed to, it’s a healthy debate to have.
  4. We need Web Developers on Staff
    The number of third-party technology products that we buy is mind blowing. Most of them are crappy, a few years behind, and some don’t play nice with others, although there are exceptions. Wouldn’t that money be better spent by simply hiring one or two web developers, really smart in-house people that can build products to meet our specific needs? For example, our library has recently hired a very smart IT professional. In his first few weeks, as if by magic, he had already created a brilliant internal website for staff – on WordPress, for free. I think the time is past to have more IT professionals work at libraries. Maybe I’m being naive here (I probably am).

Could Kalamazoo Public Library have the first real website?
I wrote this article probably a year ago and I’m happy to say that Kalamazoo Public Library might be forging a new and innovative path to the age-old website/catalog conundrum. I won’t go into the details, but it involves bypassing the catalog altogether, grabbing the data from the catalog and displaying it exactly how we want on the….wait for it….on the website. The team – composed of the web guys, the ILS guy, and a design guy – is making incredibly promising progress so far.

You are in a meeting and you feel the sweet vibration of your phone. What do you do? Do you slowly slide it out to take a peak? Do you wait until the meeting is over? If you do check, how many times is it just a notification reminding you that your favorite sportsball team scored or that you can once again play a game? Also, do you really think the people in the meeting don’t notice you are checking your phone?

In a recent article in Wired, author David Pierce writes:

PUSH NOTIFICATIONS ARE ruining my life. Yours too, I bet. Download more than a few apps and the notifications become a non-stop, cacophonous waterfall of nonsense.

He goes on to write that the solution is simple:

Kill your notifications. Yes, really. Turn them all off. (You can leave on phone calls and text messages, if you must, but nothing else.) You’ll discover that you don’t miss the stream of cards filling your lockscreen, because they never existed for your benefit. They’re for brands and developers, methods by which thirsty growth hackers can grab your attention anytime they want. Allowing an app to send you push notifications is like allowing a store clerk to grab you by the ear and drag you into their store. You’re letting someone insert a commercial into your life anytime they want. Time to turn it off.

It’s time to be a leader in meetings and kill the notifications. This will help you focus on the ideas being introduced in the meetings. In the end, your team will appreciate that your attention is above the table.

notifications

Interpol-biometric-1The plastic library card is a dinosaur. It needs to go. It’s an embarrassing relic of what-we’ve-always-done. Nostalgia aside (that took me a second), I look forward to the day when libraries join the rest of the world, get rid of the card, and move towards a username/password system (or something better).

Let me go out on a limb here: nobody wants another plastic card in their wallet or purse or hanging from their keys: another thing to remember, another thing to lose, another thing to clutter our end tables. From a customer service perspective, the library card has no benefits whatsoever. But it does have an array of annoying features. First, it’s not important enough to remember. Let’s drink a tall glass of humility on this. People care about their Driver License, their credit cards, and that’s about it. I’ll speak for myself: all I want in my perfect minimalist wallet is one credit card, one debit card, a driver license, and some money. Even for someone on the inside, a librarian who goes to the library every single day, having a library card is not a priority that deserves real estate in my wallet (I memorized my number).

Working at a library, I see this all the time. People don’t remember their library card. When helping people over the phone, people don’t have their library card on hand (“Can I have your library card number please?” “Oh, shoot, let me go find it,” they say). Hint, hint: they don’t care. Second, it comes with a stupid, outdated, lengthy number on it – a 13 digit library card number. Mine is 120242015…oh, never mind. The number is so long it gets printed with spaces between it, so it’s easier to read!

But it gets worse. Not only is a 13-digit number holding us back from accessing our account, but a 4-digit “PIN” too. What? Are you serious? As in… “personal identification number?” Is this an ATM machine (pun intended)? Not surprising, we have to explain to grown adult people every single day what “PIN” means (turns out, it actually means ‘the last 4 digits of your phone number’….what? OMG. LOL).

Hypothesis: a lot of people use libraries when they need to, at certain points in their life, in stages, not all the time, like the local grocery store. Not everyone is a lifelong power user. The library card, therefore, is dispensable, disposable, and short lived. John needs to print something. He thinks: the library has computers! He goes to the library. The library puts him through the ceremony that is getting a library card (proof of address? ID? email? phone number? preferred way to contact you?). He’s getting annoyed. He prints his resume and visits the library in 5 years. Yet even if people consistently used the library for several years (which they might), the library card still has no place or relevance.

One Problem with My Argument – the Barcode

When I said the library card has “no benefits whatsoever,” I lied. It has one. Libraries like mine have self-checkout machines, which are tied to barcode scanners, which allows you to enter the 13 digit number by scanning the card itself. That saves time, assuming you have your stupid card with you to begin with. In fact, different library technologies are in bed with the barcode (we have a mobile app that saves your barcode, for example). With a username or email, on the other hand, we would need a different solution.

Finger Scan to Check Out Library Books? Yes, Please.

Call me naive, but I think biometric technology should seriously considered for checking out materials (and getting on a public computer). Scan your finger, check out, and go – fast, easy, convenient. The technology is here, cheap, and….creepy? Maybe.

Maybe not. A word about privacy. For some this brings to mind dystopian sci fi movies. Calm down. First, biometic technology doesn’t really scan your finger print, like the police would do. It’s not a scan. It takes certain measurements of your fingerprint and converts them into numbers, which distinguish you from another library member. Second, and most importantly, the library protects your privacy more than anyone. We are not some greedy corporation. Not only do libraries actually care about your privacy, we have to. According to the Library Privacy Act, we cannot give out patron information unless the police has a warrant for it (and I wonder if that ever happens). Third, this would be an optional service, patrons could opt-in. Do you want to check out items faster? Yes? Then give us your finger. No? Okay fine, use the old way weirdo.